Monday, July 1, 2024

The tweet that transformed Taylor Swift’s life and inspired her to embark on the Eras Tour

The Tweet that Changed Taylor Swift’s Music Career Forever: How Kelly Clarkson’s Idea Led to a Billionaire Singer

The Power of a Tweet: How Kelly Clarkson Changed Taylor Swift’s Music Career Forever

In the world of music, sometimes all it takes is one tweet to change everything. Such was the case for Taylor Swift, whose music career took a dramatic turn thanks to a suggestion from American Idol star Kelly Clarkson.

It all started back in 2019 when celebrity manager Scooter Braun and record executive Scott Borchetta acquired ownership of all of Taylor’s masters, essentially stripping her of the rights to her own songs. In a heartfelt tweet, Taylor expressed her frustration, leaving fans wondering what would happen next.

But it was Kelly Clarkson’s tweet on July 13 that sparked a new direction for Taylor. Clarkson proposed that Taylor re-record all the songs she no longer owned the masters to, but with a twist – adding new artwork and incentives for fans to buy the new versions. This idea resonated with Taylor, and she took it to heart.

Taylor went on to re-record her previous albums, releasing ‘Taylor’s version’ of Red, 1989, Speak Now, and Fearless. Each re-recorded album featured surprise tracks from ‘The Vault’ and collaborations with artists like Fall Out Boy and Phoebe Bridgers.

Not only did Kelly’s tweet lead to these new albums, but it also inspired Taylor to embark on the Eras Tour, celebrating each of her albums. The tour has already become the highest-grossing tour of all time and has propelled Taylor to billionaire status.

Kelly Clarkson’s support didn’t stop there – she revealed that she sends Taylor flowers every time she releases a new re-recording as a thank you. With only her debut album and Reputation left to re-record, Taylor’s music career continues to thrive, thanks in part to one tweet that changed everything.

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